Central Chambers launches "Showcasing Keralam", an International
Business Convention and Trade Fair reimagining Central
Travancore Region's business landscape. It includes sessions on
business, technology, start-ups, sustainable tourism, education,
and regional development, promoting Kerala's global appeal, and
networking.
The event laps into the "nostalgia economy" of the diaspora,
spotlighting NRKs from major Indian cities. It explores
technology's borderless nature, especially AI's impact on remote
work, e-commerce, and supply chains, with machinery expos,
entertainment, food courts, and job fairs.
Emphasizing Institute-Industry-Interaction (Triple I)
collaboration with MG University, it engages students through
competitions, local business conferences, and partnerships.
"Showcasing Keralam" plans global expansion to faster mutual
trade and business through editions in various countries and
cities.